january, 6, 2011 archives

leverage

the only thing I knew about pepsi’s refresh promotion is that the charitable foundation wing of a trade organization of which we are a member was bombarding us with emails about it. it comes as little surprise to read that the online voting is being gamed by shady organizations. so thanks to pepsi, various non-profits have been fueling a contest that is probably just a couple of steps removed from the folks operating botnets and doing all sorts of ugly stuff.

the sphere keeps turning

without much attention from me, blog-la-sphere turned four years old last september. traffic has nearly doubled since the last time that i checked. i don’t think the ads on it have paid out in a long time. but i still find the site useful, so on it chugs.

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